Spend

Sunriver Solar · all channels

Total Spend

$6,564

+$4,412 vs prior period

Avg Daily Spend

$219

over 30 days

Largest Channel

Meta Ads

70.8% of spend

Active Channels

in this period

//CHANNEL MIX//

Meta Ads$4,64470.8%

Marketing Services$1,50022.9%

CRM$1502.3%

Other$1201.8%

Software$1081.6%

Hosting$420.6%

//SPEND TREND//

//COST PER LEADING INDICATOR//

Cost per Lead

$468.87

14 deals active in period

Cost per Appointment

$820.52

8 reached site survey or beyond

Cost per Site Survey

$1,094.03

6 completed surveys (past scheduling)

Deal counts based on last activity date within the selected range. Total spend ÷ deal count for each stage.